By John Gaydon

Introduction

Over the last 12 years, I have built 4 successful Network Marketing Business to the point that I earned over $2,000 a month in residual income. I have experienced success with several other companies, but not to this extent.

During this time, I have been lost in confusion on many fundamental questions.

1. Can I risk all my eggs in one basket by focusing on just one company?
2. Should I focus on recruiting Business Builders or Product Users?
3. How Can I Retain My Customers and increase automatic orders in the group?
4. How Can I assist team members to make an income from the business?

I would be willing to bet that if you have put serious effort into any MLM venture, you have asked yourself similar questions. After 12 years, I have finally settled on some answers, and as a result my business is moving ahead at a rapid rate.

How My Income Has Progressed

Income wise, just to give you an idea of the power of continuing self improvement and learning, here is my total sales for the last 4 years.

2005/6    $67,241

2006/7    $126,784

2007/8    $166,145

2008/9 $219,000

I achieved this using systems that I am teaching on the “Multi Level Marketing Customer Acquisition System” This not only includes what has worked for me in the past, but cutting edge techniques that are now driving my business forward into the future at an accelerated speed.

The Answers To My Questions?

You might like to know the conclusion I finally came to, and what that has meant for my business.

1. It takes enormous application to build a 7 figure income in any business. If you want a 6 or 7 figure income in Network Marketing, the fastest way is to pick one company and put all your business building efforts into that opportunity. By all means keep old networks ticking over, especially if you continue to receive an income for little work, and use them as a source for customers and business partners for your main company. If your other products are compatable with those of your main MLM, advertising other products and gaining customers can give you a great source of additional contacts. Concentrate on one company to reach the top!
2. It doesn’t matter whether you recruit business builders or product users. I concentrate on product users. Business people monitor my success and want to join my team. Other business people get help from products and decide they want to switch to this business. It eliminates cold calling people who aren’t really interested and provides the opportunity to find successful people to work with. My opinion, go for business builders if you have a hard head and are not easily put off. It can be soul destroying if you don’t have a thick skin!
3. Keeping in touch is the best way to retain your team members and customers. I use automated email as a way to achieve this. It is the cheapest, most efficient method. Follow up is always a trade off with time available. There are many methods available to maintain customer contact.
4. A system is the best way to assist others. By creating duplicable systems and training your team how to use them successfully, you can leverage your success through many layers of the organization.

How To Build A Customer Base

Building a customer base requires a way to constantly attract product prospects, filter them to sort out who is ready for more information or to purchase, and then directing them to make that purchase with the minimum possible intervention on your part. Personally, I believe in personal contact by phone or email as part of the process. Loyalty is important and is built mostly by personal contact. A fully automated system is a nice idea, but in my opinion, you could lose 50% or more of your new business this way.

In order to achieve great success, it is necessary to develop your own style, or brand. People are attracted to you as compared to the thousands of other distributors for your products. There are many people out there who will resonate to your message, and they are the ones you are looking for. Trying to please everyone is a sure fire recipe for failure!

With that in mind, the best way, and what I teach, is to have multiple methods of finding and attracting prospects, and a sales funnel to put them through once they are interested.

Why Network Marketing Is The Best

In my opinion, Network Marketing represents you best shot at financial freedom and a permanent income stream at a low risk. You don’t have to invest $1m to make enough to live on. Unlike Affiliate marketing, and other internet marketing, you can leverage your business through multiple levels in your organization. Not just one or two. The bulk of my business comes from people I didn’t introduce.

Don’t forget to pick up your free copy of my special report, “7 Amazing Secrets To Explode Your Network Marketing Success” It contains valuable lessons based on my experience.

I wish you well,

John Gaydon

Kariong September 2009